How a global player also takes off on the ground.
The Fraport division has been parking with us since 2012.
The years have flown by. And the journey is not over yet: with Fraport, we are looking after a real heavyweight among the top brands in Germany. The international company markets over 30,000 car parks around Frankfurt Airport. With over 11 million car park entrances per year, it needs a good pace when it comes to advertising media.
No one parks closer.
With over 17,000 parking spaces, Frankfurt Airport offers enough space for travelers’ cars.
But external parking providers, valet services and private shuttle services represent serious competition.
The claim “No one parks closer” perfectly describes what the parking facilities at Frankfurt Airport have over the competition. Because only here can you park directly at the terminal. The campaign gets to the heart of this advantage in a precise and striking way via OOH, digital and moving images and proves it in a humorous way: You can’t park any closer to your destination than this!
The claim “No one parks closer” perfectly describes what the parking facilities at Frankfurt Airport have over the competition. Because only here can you park directly at the terminal. The campaign gets to the heart of this advantage in a precise and striking way via OOH, digital and moving images and proves it in a humorous way: You can’t park any closer to your destination than this!
Less for parking, more for vacation.
The “Holiday Parking” parking offer is the most cost-effective way to park conveniently and safely at Frankfurt Airport during a vacation trip.
The practical side effect: you save money that you can invest directly in things that make your vacation even more enjoyable – the daily ice cream, cool drinks, good food, souvenirs…
In other words: you pay less for parking so that you get more out of your vacation. And to ensure that the idea comes across just as convincingly in moving images, OOH and digital media, we dug deep into our bag of tricks during implementation and set up a production process that efficiently combines AI, CGI, 3D and photography.
In other words: you pay less for parking so that you get more out of your vacation. And to ensure that the idea comes across just as convincingly in moving images, OOH and digital media, we dug deep into our bag of tricks during implementation and set up a production process that efficiently combines AI, CGI, 3D and photography.
A selection of Fraport motifs are parked here.
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